The world of portable gaming is experiencing a significant shift with the long-awaited unveiling of Microsoft’s Xbox handheld consoles. After a decade of rumors and anticipation, the ROG Xbox Ally and ROG Xbox Ally X are set to redefine on-the-go gaming, offering seamless access to a vast library of titles and the full versatility of PC gaming. This strategic move positions Xbox as a formidable contender in a market increasingly embracing hybrid and dedicated handheld devices.
The Dawn of the ROG Xbox Ally
Microsoft’s entry into the dedicated handheld console space marks a pivotal moment for the brand. The ROG Xbox Ally, a collaborative effort with Asus, represents a culmination of years of speculation and development. This partnership leverages Asus’s established expertise in handheld gaming devices, promising a robust and refined experience for players eager to take their Game Pass subscription library wherever they go. With a planned release at the end of 2025, the initial offering is poised to deliver hundreds of games from day one, catering to the burgeoning community of Game Pass subscribers.
Two Powerful Portable Options
Microsoft is launching its new handheld offering in two distinct versions: the ROG Xbox Ally and the ROG Xbox Ally X. Both models feature a vibrant 7-inch screen with 1080p resolution, providing crisp visuals for immersive gameplay. Roanne Sones, Xbox head of gaming devices, emphasized the core philosophy behind these devices, stating, “Whether you’re at home or on the go, your favorite games should follow you.” These handhelds empower players to engage with their games natively, through cloud streaming, or even by remotely accessing their Xbox console in another room, offering unparalleled flexibility.
The base ROG Xbox Ally comes equipped with 16GB of memory and 512GB of storage, offering a solid foundation for portable gaming. For those seeking even greater performance, the ROG Xbox Ally X steps up with 24GB of memory and double the storage, along with a larger battery and a more powerful processor. The Ally X further distinguishes itself with an AMD Ryzen AI Z2 Extreme chip, which integrates an AI processor directly into the silicon, promising enhanced performance and the ability to “take advantage of AI experiences without having to compromise anything on the GPU,” as noted by Ms. Sones.
The Windows Advantage
A significant differentiating factor for the ROG Xbox Ally series is its underlying operating system: Windows. While this decision has sparked some debate regarding potential performance and battery life implications, Microsoft asserts that the integration of Windows offers a unique advantage. Ms. Sones highlighted this, stating, “Because these handhelds run Windows, you have access to games you can’t get elsewhere, so you can enjoy the full freedom and versatility of PC gaming.” This means players are not limited to the Xbox ecosystem but can seamlessly access other gaming platforms like Steam and EA Play directly through the device, opening up a vast universe of PC titles on a portable form factor.
However, the full implications of Windows on a handheld device remain to be thoroughly tested. While Microsoft has indicated that the Windows-based Xbox experience will be optimized by disabling many background processes, the real-world performance and battery efficiency will be crucial for user acceptance. The weight of the devices, at 670g for the base model and 715g for the X version, is also a consideration, being notably heavier than some competitors like the Nintendo Switch 2.

Anticipated Games and Game Pass Integration
A major draw for the Xbox handhelds is their deep integration with Xbox Game Pass. Many highly anticipated new releases arrive on Game Pass on launch day, offering subscribers immense value. At its showcase event, Microsoft confirmed that 17 new titles would be coming to Game Pass PC & Ultimate on day one, including popular franchises such as Tony Hawk’s Pro Skater 3+4, Ninja Gaiden 4, and Outer Worlds 2. The announcement also confirmed the highly anticipated Call of Duty: Black Ops 7, a sequel to the critically acclaimed Black Ops 2, would be available.
Beyond the immediate Game Pass offerings, the event also brought exciting news for fans of classic titles. The much-anticipated remake of Persona 4, subtitled Revival, was revealed, set to be remade 17 years after its original release on PlayStation 2. This JRPG classic, known for its compelling narrative and unique blend of social simulation and dungeon crawling, promises a fresh experience for both new and returning players, though a release date remains unconfirmed.
Design and Ergonomics: A Hands-On Perspective
Initial hands-on impressions of the ROG Xbox Ally X highlight a design that prioritizes ergonomics and a familiar Xbox controller feel. Despite its larger size and weight compared to the Switch 2, the asymmetrical joysticks and outer curvature mimic the comfort of an Xbox pad, which will be a significant advantage for many gamers. The device boots directly into a user-friendly homepage, reminiscent of the Xbox console interface, providing immediate access to recently played games and the extensive game library.
Playing Gears of War: Reloaded, a beautifully remastered version of the 2006 classic, on the Xbox Ally X offered a glimpse into the device’s capabilities. The muscle memory from years of playing on Xbox controllers translated seamlessly to the handheld, providing a fluid and immersive experience. This ergonomic design, coupled with the power under the hood, suggests that the ROG Xbox Ally models are well-positioned to offer a compelling portable gaming experience that resonates with Xbox enthusiasts.
The Unanswered Question: Pricing and Market Position
Despite the extensive reveal, one significant question remains: the price. Microsoft has yet to announce the cost of either the ROG Xbox Ally or the ROG Xbox Ally X. This omission creates some uncertainty, especially considering the competitive landscape dominated by devices like the Nintendo Switch 2 and Valve’s Steam Deck, which have established price points. The Switch 2, with a similar screen, retails at £395 in the UK, while the Steam Deck ranges from £349 to £569 depending on specifications.
The pricing strategy will be crucial for the Xbox handhelds’ success, as they enter a market where rivals already exist. While the native support for Game Pass offers a clear advantage for its 34 million subscribers, the initial outlay will heavily influence consumer adoption. The more powerful Ally X version is expected to be more expensive, catering to performance enthusiasts. Ultimately, the balance between powerful hardware, the versatility of Windows, and an attractive price point will determine the ROG Xbox Ally’s impact on the portable gaming landscape.






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